Practical guides for businesses that want to know exactly what happens to their links.
New A link like “go.company.com/offer” earns more trust than a generic domain. How to add your domain in Li-Nk, how long DNS takes and what you can set on it.
Menus, flyers, labels, posters: the code stays the same and you can change the link behind it at any time. Plus how to see how many scans each material gets.
An SMS has little room, and a long link eats it. How to shorten links, add UTM parameters and group message links into a campaign so you can see the result.
The difference between a click and a unique click, why a repeated click is not counted, what “Direct” means as a traffic source and which bots are excluded.
Expiration, password protection, geo and device targeting, deep links, rotator. When each setting makes sense and what not to expect from it.
One address for all your important links: what order to put them in, how to word the labels and how to see what people tap. A practical guide.
